Looking for a better annual giving solution? Supercharge year-round giving with Raise + Gratavid

Over the past few years, the landscape for annual giving has shifted dramatically.
Donors today expect more than a once-a-year appeal. They want timely, personalized connections. They want to feel their impact. And if they don’t? They move on.
At the same time, advancement teams are being asked to do more with less, especially as uncertainties around federal funding continue to loom. You need the tools that actually make it easier, not more complicated and time-consuming.
That’s where Raise + Gratavid come in.
Raise gives you smart AI-powered donor prioritization and outreach automation. Gratavid brings in authentic, branded video messages that deepen relationships. Together, they help you create donor experiences that feel personal – at scale – without burning out your team.
Why traditional outreach falls short
If you’re relying on batch emails, call lists, or manual follow-ups, you’re working harder than you should be.
“We can’t keep up with outreach after giving day.”
“We lose momentum after a major push.”
“We don’t have the staff to personally steward every donor.”
Does this resonate? It’s not for lack of trying; it’s simply a lack of bandwidth.
When donors don’t feel personally connected, retention rates dip, future campaigns suffer, and revenue growth flatlines.
Raise + Gratavid: Your power combo for year-round donor engagement
Raise and Gratavid are designed to work hand-in-hand, helping you create a year-round giving strategy that’s personal, sustainable, and results-driven.
Here’s how they team up:
Prioritize the right donors at the right time. Raise uses AI to identify who’s most likely to give now — so your outreach is always targeted, never random.
Automate outreach without losing the human touch. Raise drafts donor communications for you, while Gratavid lets you easily add heartfelt video messages that deepen emotional connections.
Save hours of manual effort. Raise suggests the best next steps, while Gratavid plugs in wherever a personal video would make it stronger.
Steward smarter. Raise flags donors who need a thank-you or follow-up, and Gratavid gives you a fast, authentic way to deliver it.
Wake Forest University exceeded giving day donor goal by 14% with Raise + Gratavid
By combining the AI frontline fundraiser assistance of Raise with the personal and automated outreach of Gratavid, Wake Forest’s advancement team accelerated giving day success by:
- Identifying previously unassigned donors
- Personally engaging thousands of donors based on causes
- Sending personal thank-you videos from faculty and students

What Raise + Gratavid looks like in action
Imagine this: You just wrapped up a wildly successful giving day. Hundreds of new donors. Tons of energy.
While you’re celebrating, you’re also stressed. You might have struggled to quickly thank everyone, let alone stay connected in the months that followed.
Now, with Raise + Gratavid:
- Raise automatically surfaces your new donors and suggests personalized follow-ups.
- Your team records a few quick Gratavid thank-you videos, maybe even featuring students or leadership.
- Within 48 hours, every donor gets a personal message in their inbox.
No donor forgotten. No momentum lost. And best of all, your 3-person team didn’t have to work a 90-hour week to pull it off.
Bonus: Raise and Gratavid integrate with Advance, Gravyty’s digital fundraising platform. Now, annual giving donor data can automatically and immediately fuel your donor pipeline. It couldn’t be easier to scale annual giving success.
Joseph Boeke
Associate Vice President of Advancement Services, Boise State University

How to get started with Raise + Gratavid as an annual giving solution
Here’s how the integration works:
Every morning, Raise delivers a First Draft email to your inbox. It uses AI to answer the big question: “Who should I reach out to today?”
That first draft includes everything you need: personalized details about recent gifts, birthdays, and more – already pulled together for you.
From there, you have two options:
- Option 1: Edit the email draft directly and hit send.
- Option 2: Want to break through the noise? Click the Gratavid icon right inside your Raise email.
Clicking the Gratavid button automatically opens Gratavid, logs you in, and creates a video task pre-loaded with all the donor information from Raise.
All you have to do is record a quick, heartfelt video, and send it off.
In just a few clicks, you move from “I should reach out” to “That donor feels seen, valued, and connected.”
Ready to see how Raise + Gratavid can transform your donor experience and streamline operations? Book a demo to talk to our sales team today.