Guides

The 2024 Alumni Trends Report

Alumni are the lifeblood of any advancement program. Institutions are adapting their engagement strategies to meet their alumni where they are and make a lasting and measurable impact. 

We asked more than 500 alumni about their engagement preferences, behaviors and giving habits. This report uncovers actionable insights to guide more impactful alumni engagement programs. 

In this report:

  • Alumni preferences on communication channels and programs
  • The value of virtual gathering places
  • How Gen Z engages and gives
  • The link between engagement and philanthropy