The power of stewardship in donor retention
There are many pathways to reaching your organization’s fundraising goals – but did you know that one of the best paths is by focusing on donor retention?
Prioritizing your donors in your fundraising program allows you to decrease acquisition costs and increase the lifetime value of your supporters, especially when you focus on stewarding rather than soliciting to your donors.
In this session, you will learn:
- How to make communication more personal and responsive to your donor’s interests
- The importance of leveraging stewardship to maintain long-term relationships
- How to automate the thank you process for faster acknowledgement and gratitude
- The benefits of the Virtuous – Gratavid from Gravyty integration