Future-proof your fundraising: How Gravyty powers your end-to-end giving engine

In an increasingly digital-first world, fundraising organizations need solutions that seamlessly combine technological advancements with the ability to build authentic relationships.  

Gravyty’s digital fundraising platform is upgrading and modernizing how fundraisers connect with their supporters through integrated tools designed to elevate donor engagement and drive impactful, measurable results. 

Here’s a closer look at how Gravyty’s platform provides everything organizations need to create dynamic, personalized campaigns that inspire action and deepen connections. 

Integrated fundraising platform for maximum impact

Integrating Gravyty’s software solutions into your digital fundraising toolkit can significantly enhance your campaigns and ongoing efforts by streamlining donor identification and engagement processes.

Here’s how this synergy works: 

1. Identifying high-potential donors: Advance enables you to create customized giving day sites that attract a broad audience of donors. By analyzing donor behavior and engagement during these campaigns, you can identify individuals who demonstrate strong giving potential. 

2. Streamlining donor qualification: Once potential donors are identified through Advance, Raise’s AI-driven algorithms assist in qualifying these prospects efficiently. The platform evaluates factors such as giving capacity and affinity, allowing your team to prioritize outreach to high-value donors and make swift qualification decisions. 

3. Enhancing personalized outreach: Raise offers AI-generated email drafts and prompts, enabling your team to deliver personalized communications at scale. This tailored approach fosters deeper connections with donors, increasing the likelihood of engagement and contributions. 

4. Optimizing fundraiser productivity: By automating the identification and qualification processes, your team can allocate more time to direct donor engagement. This shift from manual discovery to meaningful interactions enhances portfolio coverage and boosts overall fundraising outcomes. 

Scalable personalization: Engaging donors with meaningful messages through smart multi-channel outreach

Personalized donor engagement is vital to fundraising success, but connecting individually with each donor can quickly exhaust resources. Gravyty lets fundraisers automate personalized outreach that creates memorable donor experiences, allowing fundraisers to scale their efforts without sacrificing authentic relationship-building.  

This fundraising enablement software uses AI to provide nonprofits with intelligent recommendations for outreach—whether it’s welcoming new donors, reconnecting with lapsed supporters, or following up on recent contributions. 

Frontline fundraisers receive AI-generated alerts in their inbox each morning, prompting them to connect with high-potential donors at optimal times, ensuring that each message resonates. With AI-drafted emails and automated follow-ups, fundraisers save hours of time previously used for administrative tasks to instead focus on building authentic, consistent communication with valued donors.  

Additionally, CRM integration keeps records up to date, streamlining engagement and enabling every interaction to be tracked effortlessly. Through these automated capabilities, Gravyty helps nonprofits deliver timely, personalized messages that keep donors engaged without added workload. 

Gravyty’s built-in video messaging tool enhances this personalized donor experience. Whether it’s a thank-you from a team member or an impact update, these personalized videos foster deeper connections, making every interaction meaningful and memorable.

Actionable insights that drive donor engagement

Successful fundraising requires more than just effort—it needs strategy informed by clear data. Gravyty’s digital giving platform equips organizations with powerful analytics to evaluate and enhance their campaigns. From tracking funds raised to monitoring donor engagement and alumni participation, these insights provide a complete picture of what’s working—and where you can improve. 

But Gravyty doesn’t stop at data collection. With tools like Advance, fundraisers can refine their strategies by focusing on high-impact areas and identifying opportunities for future growth. For example, Advance provides detailed performance metrics that help you understand donor behavior, enabling smarter resource allocation and better campaign prioritization. 

Raise takes this a step further by turning insights into action. Through personalized outreach powered by AI, fundraisers can re-engage lapsed donors and encourage repeat contributions with targeted, meaningful messages. By combining robust analytics with automated, personalized outreach, Gravyty helps organizations drive measurable results while building stronger relationships with their donors. 

Fundraising through texting: Stay top of mind with donors

For nonprofits, building trust with donors and fostering loyalty requires consistent, responsive communication. Gravyty’s platform includes powerful tools for real-time fundraising through texting which makes it easy to connect with donors quickly and directly.  

With Gravyty text message fundraising, fundraisers can send reminders for giving days, event invitations, or goal updates—reaching donors effectively where they are: on their phones (text message open rates are a staggering 98%!) 

These instant interactions provide a valuable touchpoint, offering transparency, authenticity, and responsiveness that reinforce donor trust. Gravyty’s easy and fast donor communication tools are ideal for time-sensitive campaigns, helping organizations maintain a loyal supporter base while showcasing their commitment to donor engagement. 

Integrated online fundraising platform to boost giving

Gravyty’s digital fundraising platform now integrates seamlessly with our AI-driven fundraiser enablement solution, Raise. This powerful integration allows fundraisers to automatically and immediately create discovery portfolios based on donor affiliation, annual giving fund, donation history, and more. 

With this connection, your giving day donors are synced into Raise as soon as the next day, enabling fundraisers to focus on targeted, highly personalized outreach to the right individuals. This streamlined process helps ensure that high-potential donors identified during annual giving campaigns and giving days are efficiently moved into actionable portfolios for follow-up. 

By leveraging AI for both donor identification and outreach, this integration allows teams to maximize their time and resources, build stronger relationships, and drive meaningful results for your digital fundraising efforts. 

Embracing a new era in digital fundraising with Gravyty

Fundraising organizations today need a solution that’s as dynamic as their community of supporters. Gravyty offers exactly that—a powerful, integrated platform that merges scalable personalization, data-driven insights, and real-time communication to deepen donor relationships.  

Our digital tools empower fundraisers to not only reach their goals but to build enduring connections and increase their impact. 

With Gravyty, organizations like yours can exceed ambitious goals and establish a future-ready growth strategy. In this new era of digital fundraising, each interaction can be made more impactful, every campaign more effective, and every supporter more personally invested. Get started today.