Launch giving experiences that convert
Customize your giving day site and donation forms with branding, featured content, and calls to action that reflect your institution’s voice and goals.
Advance from Gravyty
Build and run giving days & year-round fundraising from one platform
Advance makes it easy to create and launch branded giving pages that engage donors and drive results in minutes.
The purpose-built fundraising platform for schools
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Embedded payments
to streamline the donation process
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Mobile optimized
for frictionless giving
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White-glove support
with a dedicated account manager and onboarding team
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Real-time data
to track giving performance, see trends & automate delivery.
See Advance from Gravyty in action
Turn engagement into outcomes
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$0 average donation
size through Advance
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0% increase in gifts
year over year
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$0M raised
through Advance in 2024
Give donors an easy, engaging donation process
Streamline the giving process with embedded payments, recurring gift options, employer matching, and abandoned gift reminders that help boost conversion.
Stay secure and compliant, always
Advance meets the highest data protection standards, including SOC 2 Type II, PCI DSS, and GDPR so you and your donors can give with confidence.
Get noticed in inboxes with personalized video
Delight donors and boost engagement by adding authentic, one-to-one video messages to your campaigns powered by Gratavid.
Know what’s working with built-in analytics
Track campaign performance in real time with visual dashboards, customized reporting, and automated updates to keep teams aligned.
Turn supporters into campaign champions
Run ambassador programs that empower students, alumni, and parents to spread the word and amplify your reach with built-in tools for sharing and tracking.
Integrations
Advance FAQs
What tools enable dynamic leaderboards and real-time giving day updates?
Advance includes dynamic leaderboards, progress trackers, and real-time campaign dashboards that update instantly as gifts are made. Donors can see live participation, class competitions, and campaign milestones, which creates momentum and social proof.
These features turn giving days into interactive, community-driven experiences that inspire more alumni and supporters to give.
What size team is Advance designed for?
Advance is designed for fundraising teams of any size, from small advancement shops to large university development offices. Smaller teams benefit from built-in automation and templated campaigns, while larger teams use Advance to manage complex giving days, annual funds, and everyday online giving at scale.
The platform streamlines the work, so even lean teams can launch professional, high-impact campaigns without needing extra staff or technical resources.
How does Advance compare with GiveCampus?
Both Advance and GiveCampus support higher education fundraising, but they take different approaches.
Advance combines powerful, flexible giving forms, embedded payment processing, real-time analytics, and deep integration capabilities including seamless integrations with Graduway and Gratavid to help institutions raise more while doing less administrative work.
While GiveCampus offers helpful tools for short-term campaigns, many institutions find GiveCampus more limiting for year-round engagement needs and more reliant on external payment processors, creating extra work for finance and advancement teams behind the scenes. Schools that want a comprehensive fundraising ecosystem choose Advance to increase participation and long-term alumni engagement. See the full comparison.
What CRMs does Advance integrate with?
Advance integrates directly with Salesforce, ensuring donor and gift data syncs seamlessly with your CRM.
For institutions using other CRMs like Raiser’s Edge NXT or Slate, Advance supports data transfer through Importacular by Zeidman. This process allows teams to manually export donor action data – such as participation, interest, or digital interactions – from Advance and import it into their CRM. This flexibility ensures all giving activity is captured for accurate tracking and reporting.
How do you re-engage disengaged alumni with targeted campaigns in Advance?
Advance makes it easy to re-engage alumni who have gone quiet by creating engaging, gamified giving experiences through ambassador tools, leaderboards, and challenges. Campaigns can highlight impact stories, challenges, or giving day competitions to spark renewed participation.
Plus, Advance integrates directly with Graduway, so advancement teams can embed giving forms and promote campaigns right inside their alumni networks in minutes. This seamless connection helps schools meet alumni where they are already engaged and drive more participation.
Ready to launch your next giving campaign?
Join 200+ institutions using Advance to create seamless donor experiences and raise more year-round and on giving day.